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Doosan Bobcat Opens New US PDCs to Bolster its Aftermarket Competitiveness
2023-01-27Article Content
- - With the opening of its new regional PDC bases, Doosan Bobcat has expanded its total US PDC service area 2.5 times in just 4 months.
- Company aims to post aftermarket sales of 2 trillion won by 2027.
Doosan Bobcat has opened additional parts distribution centers(PDCs) in key areas of North America to further strengthen its aftermarket competitiveness.
On January 27th, Doosan Bobcat announced that the company had opened a new PDC for construction equipment in Atlanta, Georgia, USA, just four months after opening its PDC in Reno, Nevada, USA, in September 2022.
Doosan Bobcat now has three PDC locations in the U.S., including Woodridge, Illinois in the Midwest, Reno in the west, and Atlanta in the southeast, increasing its total facility operation area 2.5 times from 33,000㎡ to 83,000㎡. With the addition of its regional bases, Doosan Bobcat is now able to provide improved services to its customers by securing ample inventory, extended ordering hours, shortened delivery times, and diversified delivery options.
PDCs supply both attachments and parts in the aftermarket. With more than 400 types of attachments—the largest variety in the industry—Doosan Bobcat posted sales of approximately KRW 1.6 trillion(1.3 billion dollars) in the AM/PS(aftermarket parts and service) sector last year – including sales of Bobcat, Portable Power, and Industrial Vehicle, an increase of 27% from the previous year. The aftermarket business is regarded as a stable business with steady sales and high profitability, as it is less cyclical.
Doosan Bobcat is currently supporting Bobcat equipment dealers and customers from seven PDCs located in Germany, the UAE, China, South Korea (Hwaseong, Gyeonggi-do), and three regions in North America. Last year, Doosan Bobcat North America migrated its online parts purchasing site into the company's official website to improve customer access and convenience.
“With the opening of additional parts centers in the western and southeastern United States, we are now able to ship about 90% of our orders across North America within three days,” declared a spokesperson of Doosan Bobcat. “We will continue to strengthen our aftermarket business by expanding our revenue sources, with the goal of achieving sales of 2 trillion won by 2027.”
